This application created in June 2012 and acquired by the social network Twitter in October of that same year, just before its official launch, allows its users to easily create six-second audiovisuals.
These can be published through your own social network and later shared on other services, such as Twitter and Facebook.
With the application you can also browse among the videos that other users have shared and among the most viewed on social networks.
Thanks to those connections, in no time some short videos become incredibly popular with teenagers. And as a consequence its protagonists, known as «viners» for their English voice, are making more and more money promoting products to their followers.